Big Feastival

Set on Alex James’ farm in the heart of the Cotswolds, Big Feastival has grown into one of the UK’s most loved summer events, blending world-class chefs, chart-topping music and unforgettable family experiences across one immersive weekend.

Each year, Big Feastival welcomes over 25,000 attendees per day, combining a premium audience with a relaxed, high-energy festival atmosphere.

At its core, Big Feastival is about bringing people together through shared experiences, making it one of the most effective live platforms in the UK for brands looking to engage families, food lovers and culturally curious audiences.

Audience Snapshot

• 25,000+ attendees per day

• 52% attend as families

• Largest segments: 25-44 year olds + children aged 6-11

• 34% household income £100K+

• Strong mix of first-time visitors (41%) and loyal returning audience

This is a highly engaged, affluent audience with a passion for food, lifestyle and shared experiences.

Cultural Impact & Reach

Big Feastival sits at the intersection of food, music and family culture, with a proven track record of delivering scale and visibility:

• 470M+ PR reach

• 42M marketing campaign reach

• £38.5M combined campaign reach

The festival also attracts a mix of celebrity chefs, major music acts and high-profile influencers, creating a powerful platform for brands to amplify their presence both onsite and beyond.

The Experience

At the heart of Big Feastival are a series of curated environments designed for discovery and engagement:

• The Village Green - artisan producers, sampling and retail

• The Little Dudes’ Den - dedicated kids’ area packed with activities

• The Smokery & Fire Pit - immersive, theatre-led food experiences

• Main Arena & Music Stages - high-energy, high-footfall moments

Fully immersive brand environments, where audiences spend time, engage and create lasting memories.

Brand Ecosystem

Big Feastival is home to a curated mix of premium and emerging brands across:

• Food & drink (artisan, challenger, premium)

• Family & parenting

• Lifestyle & wellness

• Retail & experiential

From large-scale partners to independent producers, brands are integrated into the experience in a way that feels authentic, discoverable and engaging.

Ideal Brand Categories

• Food & drink (snacks, condiments, beverages)

• Family & baby brands

• Health & wellness

• Lifestyle & home

• Experiential retail

   

   

  Why Big Feastival

Big Feastival delivers something rare: a premium, high-spending audience in a relaxed, high-dwell environment, where brands can connect in a meaningful way.

With a unique blend of food, music and family entertainment, it offers a platform where brands don’t just show up they become part of the experience.